Monday 29 February 2016

Info Graphics - Brief

BA (Hons) Graphics Year 1 Unit BA1b

Date: 29.02.16 to 18.03.16

Project: Info Graphic

The brief in a sentence
Choose a set of interesting data and from this create an info graphic that clearly communicates that data in a creative and impactful manner.

Context
For this assignment you are required to explore the processes concerning the research, analysis and organisation of data. Your challenge is to find a creative way to gather and present information to a targeted audience in a clear, concise and appropriate manner. Some suggested territories of study are listed below.

Territories.
Consumption 
Medicine
Human behaviour 
Evolution
Gender Occupations
Invention 
Travel/Migration 
Time
Ecology 
Extinction 
Vices/Virtues

The challenge
A successful info graphic makes complex data more readily understood, or more powerfully communicated, through the use of graphic content. Information gathering will be achieved through a range appropriate research techniques, and the visual outcome will be developed through the use of a variety of graphic languages and exploring compositional possibilities.
You need to fully examine the relevancy and potential of the information that you are gathering, and consider inventive ways of exploring and displaying your proposed solution. Understanding the power of graphics to communicate data.

The audience
An appropriate, effective and sympathetic communication to a considered audience in relation to your subject matter should be at the core of your ideas.

Things to consider
How can you connect your chosen data and the graphic treatment together? Is there an idea in the subject matter that is the visual trigger that enables you to create something that is more than a complex bar chart or pie diagram? Research your subject fully.

Assessment
For assessment, you will be required to submit the following:
A final outcome or series of outcomes as a response to the brief, in what ever
form/media you feel is appropriate.
• A supporting body of research and development work, which evidences your creative process and decision-making.


Books
  • Ambrose, G. & Aono-Billson, N. (2011) Approach & Language, AVA
  • Bergstrom, B. (2008) Essentials of Visual Communication, Laurence King
  • Marshall, M & Meachem, L. (2010) How to Use Images, Laurence King
  • Johnson, M. (2002) Problem Solved, Phaidon
  • Ingledew, J. (2011) The A-Z of Visual Ideas, Laurence King
  • Twemlow, A. (2006) What is Graphic Design For?, Rotovision
  • Jury, D. (2006) What is Typography? Rotovision

Periodicals
Computer Arts Creative Review Eye Magazine

Internet
http://www.designweek.co.uk 
http://www.creativereview.co.uk
http://www.creativereview.co.uk/cr-blog 
http://typewi.se 
http://www.septemberindustry.co.uk
 http://www.trendlist.org 
http://typocircle.com/learn 
http://itsnicethat.com 
http://formfiftyfive.com 
http://www.designweek.co.uk 
http://www.dandad.org/ 
http://www.istd.org.uk/ 
http://www.ycn.org/ 

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